JACK and JONES The story of JACK and JONES begins in 1990 when BESTSELLER sends a young fiery soul to the Oslo fashion fair with a modest but carefully chosen collection aimed at young men. The reception exceeds all expectations and the creation of a new menswear brand is a reality. In the following years JACK and JONES manifests itself as one of the strongest jeans brands on the market and within a few years the brand has several hundred stores. Today JACK and JONES is one of Europes leading producers of menswear with more than one thousand stores in 38 countries and JACK and JONES clothes are sold by thousands of wholesale partners all over the world. Jeans are still regarded as the backbone of JACK and JONES business.JACK and JONES The story of JACK and JONES begins in 1990 when BESTSELLER sends a young fiery soul to the Oslo fashion fair with a modest but carefully chosen collection aimed at young men. The reception exceeds all expectations and the creation of a new menswear brand is a reality. In the following years JACK and JONES manifests itself as one of the strongest jeans brands on the market and within a few years the brand has several hundred stores. Today JACK and JONES is one of Europes leading producers of menswear with more than one thousand stores in 38 countries and JACK and JONES clothes are sold by thousands of wholesale partners all over the world. Jeans are still regarded as the backbone of JACK and JONES business.