The company was started by Jack Carrier to solve a problem. The spark for his idea can be attributed to his old Chocolate Lab that is persistent in one thing: wandering off. One evening Maggie wondered off with outdated tags that resulted in a complicated web of phone calls and worry before she was finally returned. Jack thought there has to be a better way for a finder to get in contact with me WITHOUT it depending on a phone number. Jack was traveling a lot which meant Maggie would be unprotected for long stretches of time, which was dangerous. That problem kicked off the idea and resulted in this company. The solution to that problem was launched in May of 2010. Virtual Leash solves the problem by allowing pet finders to use a pet unique website to contact MANY people INSTANTLY and simultaneously using voice (robo-call) text messages email and Twitter. It will also show any address you choose on a Google Map. It lets finders see important info about your pet immediately. While Virtual Leash was in development Dog Tag Art launched in June 2009 as a side project and grew in it is own right to become a community built around fun art our beloved pets and giving back to support animal welfare. It continues to grow and attract more awesome artists and user-submitted super model pet photos. The company was started by Jack Carrier to solve a problem. The spark for his idea can be attributed to his old Chocolate Lab that is persistent in one thing: wandering off. One evening Maggie wondered off with outdated tags that resulted in a complicated web of phone calls and worry before she was finally returned. Jack thought there has to be a better way for a finder to get in contact with me WITHOUT it depending on a phone number. Jack was traveling a lot which meant Maggie would be unprotected for long stretches of time, which was dangerous. That problem kicked off the idea and resulted in this company. The solution to that problem was launched in May of 2010. Virtual Leash solves the problem by allowing pet finders to use a pet unique website to contact MANY people INSTANTLY and simultaneously using voice (robo-call) text messages email and Twitter. It will also show any address you choose on a Google Map. It lets finders see important info about your pet immediately. While Virtual Leash was in development Dog Tag Art launched in June 2009 as a side project and grew in it is own right to become a community built around fun art our beloved pets and giving back to support animal welfare. It continues to grow and attract more awesome artists and user-submitted super model pet photos.